Premise is a global tech company that uses its proprietary AI technology to uncover nuanced data that traditional survey methods simply cannot. Brands, governments, and political organizations can now invite participants to express themselves through one-minute selfie videos, freely discussing any topic or theme, ensuring that their voice is heard.

To launch this groundbreaking technology, we created a landing page and a TV spot during the Republican Primary Debate on September 27th, 2023. We encouraged participants to share their opinions on the debate and get paid for doing so.